Hello, I’m Kristen Simsek and I care about your brand. My daily mission is to help you build loyalty for your brand through positive customer experiences. Not only do I care about building the value of your brand and increasing your market share for today, but I want to help you build a brand that is sustainable for years to come…. Do you believe me?
I wouldn’t blame you if you didn’t believe a word written above. That’s why I decided to start this blog; to give you some confidence in my words. Hopefully, through my writings, actions and interests you will really feel the power and dedication of which I speak. I have always had an interest in brand promotions, marketing and advertising. I find the challenge of creating and maintaining loyalty for a brand, an exciting avenue to release my creativity.
As life continues to get busier and more demands are placed on all of us as people, ensuring that individuals (including myself) have positive brand experiences has become increasingly important. Think about it- aren’t you much happier when you order products and they are promptly shipped to you, when you show up at your hairdresser and she is on time for your appointment, or when you place a customer service call and it is promptly returned!
I have chosen to take a career in helping brands build loyalty. It’s my small way of helping individuals experience a little bit more joy in their daily lives. I feel it is the responsibility of brands to treat their customers equally, fairly with appreciation and respect. And when a brand takes appropriate actions to demonstrate this responsibility, the brand can depend on customers that are loyal.
Please follow my blog to learn more about ways you can enhance your customers experience and perception of your brand.
Looking forward to following your posts Kristen.
Kristen,
I think that your blog concept is awesome. It is a great way to integrate the class and the real world. Can’t wait to read whats next as I need help in this region.
Brian,
Thanks for the comments! I believe that sometimes it takes a bit of time to realize how much you are really learning. I have to wait a month or two to reflect back upon how you have been applying what you’ve learned to your everday life. Normally it happens and we don’t even realize it! I guess that is the point of educating ourselves. – ksimsek